Thursday, 24 March 2011

Firework Spring Sale & New Fireworks

We are just sending out our details for our 2011 Spring Firework sale. The leaflets have arrived from the printers and labels are being put onto envelopes so we are all very busy at the momment. We expect to get them all posted by the weekend, if you are not on our mailing list to receive our sale leaflet then contact us sales@jordansretail.co.uk

We are also designing some new fireworks for bonfire night 2011. I think we have got the labels all sorted out now but it is so difficult as emails go back and forth as we try to get the changes we want. The classic story of a UK company trying to get their firework labels printed in China was that when they were asked what they wanted on the label they said 'the same as last year' and that is what the product was called 'The Same as Last Year' hopefully we'll avoid that mistake.

We have some very big surprises with new products for this coming season, we don't want to give away too much at this stage but the products have phenomenal performance and the prices are less than anything else we have seen.

Thursday, 10 March 2011

Spring Firework sale coming soon

Jordans Fireworks
I think we have the spring sale sorted out now, just waiting for the draft copy to come from the printers for us to check before we announce it. To get advance notification of the spring sale please email us sales@jordansretail.co.uk

Wednesday, 8 December 2010

New Multi Effect Single Ignition

We have been in business since 1968 but last night we filmed the best single ignition firework we have ever seen. At £59.99 it is better than other manufacturers products at twice the price. Lasting about two minutes the sky is constantly full of stars. Great sequence of wriggling fish, a salvo of tumbling whistles, a false finale and a great encore of crackling stars. The new Crossette Finale was also tested and filmed and is a great firework for people wanting something different. Commencing with a rapid sequence of zig zagging stars followed by large breaks in a fan shape accross the sky. Hopefully we will have the new videos on-line in the next couple of days as the videos currently on our web site were of pre-production models filmed in China.

Saturday, 27 November 2010

New Year's Eve fireworks

Due to the bad weather (heavy snow at our storage site this morning) we are going to start dispatching our fireworks for new year's eve to our customers in the Scottish Highlands on Monday morning. Hopefully there should then be a break in the weather for the delivery vans to get through in the next two weeks. The new single ignition fireworks for new year look fantastic, we will be posting new video footage onto our web site in about a week.

Monday, 22 November 2010

New fireworks for new year celebrations

After months of waiting our new single ignition fireworks for new year celebrations look like they could be soon with us. We have experienced about every obstacle in getting these new fireworks. Firstly the fireworks got put in the wrong container and apparently ended up in the US, then storms meant that the container ship has to stay in port, finaly thick fog at Felixstowe mean the ship could not get into port. We have heard today that all is now ok and that the ship has landed and we are just now waiting to hear that the container has passed customs and is on it's way to us. All being well we will have two exciting new single ignition boxes. Our multi-effect single ignition box will contain everthing you need for new year celebrations and is truly a dipslay in a box, our Crossette Finale will be spectacular but will satisfy the needs of those wanting something a little quieter. Hopefully we shall be posting new videos of these fireworks on you tube as soon we get them tested.

Wednesday, 29 September 2010

See Jordans Fireworks advertising

Our 2010 advertising campaign has just started. This was all planned early in the year so it is very frustrating when other mediums try to get us to advertise at the last minute. The buses we advertise on in the midlands are fantastic value for money, how many times have you been stuck behind a bus with just the advert on the back to look at? We are also trying Google adwords properly for the first time. In the past we have been given vouchers from companies to spend on adwords and we have just played at it but we didn't realy know we were doing. So early this year we approached a local company to handle a pay per click campaign for us this September/October. I can see straight away that they are doing lots of things that we knew nothing about but then that's what we are paying them for. Our motorway banners will also be in place during October. Again we use a professional company to handle this for us. Please keep your eyese on the road but we will be advertising by the M40 and M1. Not a cheap medium by any means but when you look at the number of people passing those banners in a day we tend to think it is good value for money. We don't do much press advertising these days, locally there are now so may free papers I wouldn't know which one to choose and they have such a short shelf life.

Monday, 20 September 2010

New firework stock

New fireworks are arriving every day at the momment. We have just moved down the new Panther Rockets from Absolute Fireworks down to our showroom. New stock of the Fury single ignition firework also moved to our showroom, this is a fantastic value for money barrage, outperforming many larger fireworks.